ASEAN – What’s Trending in High Fashion and Luxury Goods

ASEAN - What's Trending in High Fashion and Luxury Goods 13th June
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Date(s) - 13/06/2017
6:30 pm - 9:30 pm

Benchasiri Ballroom, Bangkok Marriott Hotel Sukhumvit



Senior representatives from Tiffany & Co, Thailand’s Gaysorn Group, Hermes (Thailand) and Cavallino Motors (sole distributor of Ferrari in Thailand) shall converge on 13 June at the Bangkok Marriott Hotel Sukhumvit to form the Panel for Harvard Business School Association of Thailand’s second dinner talk of 2017.

“Affluence x Connectivity changes everything”: Today’s Luxury Market has become less about ‘what I have’ and much more about ‘who I am’ (i.e. more ethical, creative, connected, tasteful – the list goes on!). The implications for luxury consumerism are vast, as premium consumers intensify their quest to live out and personify these ideals. But so are the opportunities for brands that can understand, and deliver on the new luxury mindset.

Join us on 13 June to find out what this means for luxury brands in ASEAN and the tailored strategies that are being employed to maximize their market potential in the ASEAN region.

HBS Association of Thailand

Organizer of ASEAN – What’s Trending in High Fashion and Luxury Goods

The Harvard Business School Association of Thailand was established in early 2013 by alumni to build an active and sustainable community of graduates that fosters lifelong learning, leadership and communication.

The club is open to and comprised of alumni of the Harvard Business School.

Social, educational and enjoyable events aim to engage members.

An official and local association with HBS keeps them in touch with their alma mater, each other and prospective students in Thailand.

Endeavors that add to their community—whether that community is Harvard, Bangkok or the world—are often undertaken by the group.

The atmosphere at events, and within The Harvard Business School Association of Thailand, is one of sharing ideas, career development, learning through interaction and expanding business and personal networks.

It is our goal to create a culture of involvement and align our strengths to create the greatest impact on our community. We hope you will join us.